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Design | Hosting | Maintenance/Updates | Marketing/Advertising
Our Server | Quality/Standards | Pricing | XHTML

Maintenance and Updates

The most important characteristic for a traditional brick and mortar retail site is "Location, Location, Location". On the Internet, the saying changes to "Content, Content, Content!"

Content

Businesses on the Internet need quality content. The competition is great for a web customer's attention; your site's content must be easy to read, well presented, easy to navigate and interesting. The longer you keep someone reading, the more likely they will return to your site and the more likely they are to make a purchase. Quality content has many advantages. Specifically, quality content:

  • Makes your pages rank higher in the search engines
  • Tells your prospective customers you are an expert
  • Shows your passion for your business
  • Changes regularly (to bring the customer back)

Keep Your Site Interesting

Make your site something your customer's check frequently. Keep your message, slogan and logos in the forefront of those that keep you in the green! Use content management, blogs or other technologies to keep your pages new and interesting.

Maintenance

Maintenance includes things like fixing broken links, updating the otherwise static content and tweaking some of the finer points of the presentation. We offer several maintenance packages. Some bill at an hourly rate while others offer a fixed rate per month. Some clients desire to develop the pages externally, but have a staffer maintain the pages. In this case, we provide them with software, training and assistance. Even split maintenance arrangements are possible. We will meet your needs.